This fall, San Bernardino Valley College was chosen as a highlighted campus for an upcoming Inland Empire/Desert Region Consortium campaign. The “Ready” campaign will highlight the best local career technical education programs and encourage student enrollment in hands-on training degrees and certificates.
In a campus photoshoot held this November, SBVC showcased some of its best CTE programs, including machine tech, culinary arts, HVAC/R, electronics, aeronautics, and automotive tech. With a year of pandemic practice complete, the updated campaign will reflect the new safety and social distancing guidelines implemented due to COVID-19. The images will be used for new collateral such as social media ads, webpages, and email newsletters as part of the ongoing consortium campaign. Looking ahead to Year 4 of the Ready campaign, the IEDRC aims to promote employer relations, upskilling, and noncredit classes to meet the needs of the COVID-19 economy.
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